model wearing pink and green print with pineapples

Just In: Spring 2025

How do you Lilly? Welcome the season
earlier than ever with us in a pink-and-
green pineapple daydream.

Shop New Arrivals

Shop Dresses

two models, one wearing pink and green dress the other wearing white dress

Meet Your Match

Keep the good vibes going when you shift
into this happy print.

Shop the Party Like a Pineapple Print
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The Revival of Men’s Stuff

Our first collection for him in 15+ years arrives on February 23, 2025. Sign Up for Updates

The Revival of Men’s Stuff

Our first collection for him in 15+
years arrives on February 23, 2025.

Sign Up for Updates
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What Suits You?

Introducing new crisp and chic
closet essentials.

 Shop Women's Clothing

A Super-Sunny Exclusive: Lilly
x
Monogram Mary Sun Hat

This custom Pineapple Hat was made
just for us by our
friends at
Monogram Mary!

 Learn More
straw hat with pineapple
model wearing pink outfit

There’s So Much to Love

Styles to wear and share for all our
sunny Valentines.

The Valentine's Day Shop
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Say Hello to the Season's First Elsa


Our forever favorite top looks better than
ever in our quintessential color combo.

Shop the Style



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“Each season, I say to myself - enough with
the Elsa tops - but yet again, Lilly found a
way to captivate me again as I find myself
hanging yet another one in my closet and
loving it even more than the last.”

Say Hello to the
Season's First Elsa

Our forever favorite top looks
better than ever in our quintessential
color combo.

Shop the Style